SILKY WAY Taming fluid

THE FUTURE OF STYLE IS NOW!

From SELECTIVE PROFESSIONAL research laboratories NOW NEXT GENERATION the styling & finishing line for those who love to express themselves in their look, from the most daring to the most traditional ones!

NOW NEXT GENERATION products offer excellent quality, making it possible to create marvellous styles in an extremely easy way.

Designed to define, control and enhance the final result, with utmost respect for hair health.

Each product has its own identity that changes when it gets in touch with the wearer.

Thanks to the exclusive technology "COLOR SHIELD" NOW NEXT GENERATION products keep hair looking and feeling healthy, elastic, soft and glossy.

Exclusive Brown Seaweed extract, the key element of COLOR SHIELD technology, helps protect hair from external agents and the negative effects of ageing

Taming fluid

Ideal for obtaining a smooth and glossy style resistant to humidity. Eliminates frizz, leaving hair conditioned and glossy. 

Strenghts:

• Hydrating styling cream to smoothen frizzy and unruly hair. Facilitates blow- drying and leaves hair feeling soft and silky. 
• Does not weigh down fine hair and controls the frizz-effect, giving hair body. 
• A milky formula that gives protection and hydration without weighing down hair, leaving it healthy and glossy. 

Active principles:

GUAR GUM: Restores the superficial hydrolipidic film. Gives hair back its elasticity and shine, also providing a lasting protective effect on the treated hair fibre. 

MICRO COMPLEX: Revolutionary synergy between menthol and vitamin B3. Activates skin micro-circulation giving a pleasant sensation during application: it improves the barrier effect, favouring skin oxygenation. 

Directions for use:

Dispense into your hands and distribute onto clean and towel-dried hair. Comb through to better distribute and style without rinsing. 

Now beauty concept:

+ OCEAN TOUCH: For creating waves with a unique gloss effect.


+ POWER CIRCLE: For soft and natural curls with light control. 

+ UP TO 230°: For an everyday look against atmospheric agents. 

Packaging: 200 ml